Your Expert in Digital Marketing for Roofers
Discover how we can help your roofing business grow
Must-Have Marketing Channels for Roofing Companies
Website Design For Roofers
Website design for roofers is crucial as it provides an online platform to showcase their services, credentials, and customer testimonials, enhancing their credibility and reach. A well-designed website helps roofers attract new clients, demonstrate their expertise, and effectively communicate their unique value proposition in a competitive market.
SEO & Content Marketing for Roofers
When someone needs roofing services, they often begin by searching on Google or another search engine. Utilizing search engine optimization (SEO) and content marketing can boost your visibility in these searches, helping you attract new clients and enhance your brand's online presence for those actively looking for the services you offer.
Social Media Marketing for Roofers
Social media marketing for roofers is a powerful tool to connect with potential customers by showcasing their work, sharing customer testimonials, and engaging with the community. This approach not only increases brand visibility but also fosters trust, often leading a social media viewer to become a new customer after being impressed by the roofer's online presence and customer interactions.
Advertising for Roofers
Online advertising for roofers is a crucial strategy to directly reach potential customers through targeted ads on various digital platforms. It's important because it boosts visibility in a crowded market, allowing roofers to effectively showcase their services to those who are actively seeking roofing solutions, often converting viewers into new customers through compelling ad content and calls to action.
Reputation for Roofers
Reputation management for roofers involves monitoring and enhancing how they are perceived online, particularly through reviews and customer feedback. This is crucial as a strong, positive reputation builds trust and credibility, often influencing potential customers to choose their services based on the good experiences and recommendations of others.
Maximizing ROI for Roofing Companies
A Comprehensive Case Study on AI-Powered Digital Marketing Success
Case Study For
Colonial Roofing Inc.
With over 35 years of experience, Colonial Roofing is a leading, locally-owned roofing installation and repair organization serving all of Anne Arundel County and the surrounding area. Licensed, bonded, and insured. All work is guaranteed.
“We’ve been working with ZipLocal for over a decade. They’ve helped us grow our business faster and we trust them.”
Results
Ranking for 34 search items
%
Increase in overall traffic volume
%
Increase in website traffic from Social Media.
Return On Investment (ROI)
- Few new customers from online marketing.
- Our current site wasn’t optimized for mobile.
- Site wasn’t ranking high in Google search results.
- Vast majority of traffic to site was from branded (company name) searches.
- Performed SEO analysis and website review to identify opportunities for improvement.
- Completed extensive onsite optimization and added internal links to website.
- Added content to better describe services and to target specific cities, focused keywords, and topics. Optimized content around user intent.
- Leveraged social media and optimized for mobile devices.
Why Choose Us
Our approach is unique – we prioritize strategy first, combining it with the latest AI-powered tools to offer marketing solutions that significantly boost your ROI. Our data-driven strategies are designed to put your roofing business at the forefront, ensuring you’re not just competing but leading in your market. Our average premium customer gets a 13.7x ROI.
Who We’ve Helped
ZipLocal Helps Over 13,000 Small Businesses
Gary Meeks
Very professional and friendly. They go the extra mile to help your business!
David Messinger
The personal touch and care by the representatives are extraordinarily “easy peasy” and the product and timelines for edits and add on’s are “Spot On.” Love this company, and talk about friendly! They are cooperative and flexible to a small new business making important, fiscally difficult decisions. Marketing tools offered with a smile of kindness and genuine non-invasive sales and payment options.
Brynn Tripp-Moody
I have enjoyed our advertising experience with ZipLocal! Customer service is great! They listen to your needs and will have them covered!
Arnold Sherr
The past three months have been amazing. It is now all coming together. My ranking has grown so much in Google that I am getting phone calls daily. Since 2009, I have never generated the revenue from sales that I am doing now; thanks to Ziplocal. Danny and Mikki, in the website department, have been amazing. I overwhelm them with requests to make edits and changes to my website every week. I highly recommend Ziplocal to anyone who sincerely wants to grow their business.
Evan Flamm
Their Google SEO/SEM expert has gone above and beyond, as he has acted as our defacto account manager for other issues outside his typical day-to-day. They are priced very competitively as well!
Dave Fermo
Great customer service and excellent ideas to make my business grow in my industry
Pach Bengo
ZipLocal is prompt, thorough, and easy to work with.
Doyle Dockstader
I have been working with Mikki on our new website they designed for our business merger with another company. Super responsive and helpful. Adding and changing has been a breeze. ZipLocal has been phenomenal, and Mikki has been great to work with!
Our Services
SEO Mastery
Get found easily by customers in your area with our specialized SEO strategies tailored for the roofing industry.
Website Design Excellence
We create visually appealing, user-friendly websites that resonate with your target audience and convert visitors into leads.
Social Media Management
Engage with your community and build a loyal customer base with our expertly managed social media campaigns.
Strategy
Our digital marketing experts collaborate with you to create a custom, foundational digital marketing strategy.
PPC
Quickly drive traffic to your website with pay-per-click ads targeted to your desired audience.
Reviews
Attract new business by building consumer trust and credibility.
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