Search Engine Optimization

Digital marketing and search engine optimization (SEO) services are focused on increasing your visibility on the results pages of search engines like Google. The professionals at ZipLocal offer two levels of SEO, and we can help you figure out which one will be the best fit depending on your unique business goals. Whether you want to outrank your local competition or you’re ready to reach prospective new customers beyond your home city, we have the solutions for you. Both of our complete SEO service plans will draw organic search traffic to your website through relevant keyphrases and geographically-targeted content to get in front of your intended audience. The ultimate goal is to create topic-specific content that will engage your potential customers and persuades them to learn more about your company’s products and services. Below is a breakdown of the local and premium packages we offer for professional SEO services.



Benefits of Search Engine Optimization (SEO)

Local search engine optimization lets your customers find your business in a place where they’re already searching for products like yours with the intent to buy. More than 3 billion different Google searches are performed every day – and over 35% of these searches consist of potential customers looking for local goods or services. Without the right search engine marketing services, those prospective customers are not finding you and you’re subsequently losing out on business. SEO services from ZipLocal provide an answer to that problem with strategically placed keywords, quality content and geo-specific audience segmentation.

Which Type of SEO is Right for Your Business?

While both local and premium SEO strategies are important and will benefit your business, one may be a better match for your business than the other. Either way, properly implementing these services are extremely important to get the results you want to achieve. Our search engine marketing professionals understand how to optimize your website through content, backlinks, alt tags and other beneficial techniques. These methods work together and will get you to rank higher in different geographic areas over time.

When it comes to local SEO, there are some questions you should ask yourself first:

  • Is my business listed and verified on Google?
  • Does my Google listing rank under our top products or services in our hometown?
  • Is my business information listed correctly on the top online directories?

If the answer to these questions is no, then a local approach could be the best choice for you. We’re a local SEO service provider with the right strategies to help you target the customer base in your specific region. This is a great place to start for businesses that want to eventually extend their influence in other nearby towns and cities.

When you have your bases covered, a more diverse game plan could be your next move with assistance from our complete SEO services. Ask yourself the following questions to see if you’re ready to expand your reach into different regions:

  • Why am I showing up locally but having trouble reaching customers in nearby cities and towns?
  • Are you in a very competitive industry and struggle to rise above your competitors?
  • Are you interested in optimizing your website for SEO?

If this sounds like your business, then a far-reaching premium SEO strategy may be more fitting for your situation. ZipLocal can help you get to the next level with the appropriate digital marketing and search engine optimization services.

Let’s Work Together!

Local business search engine optimization is a great starting off point for any business that wants to be found at the top of Google’s search engine results page. We’re happy to learn about your business goals and discuss a strategy that can help you reach new customers, whether locally or elsewhere. Our team is prepared to provide you all the information you need to make an informed decision about how to get ranked higher through professional SEO services. ZipLocal is your local SEO service provider and we’re ready to utilize the latest industry best practices to get your business where it needs to go. Fill out our contact form to receive more information about what our local and premium packages have to offer your company. Call our SEO professionals today at 855-ZIP-LOCAL (947-5622) to get started right away!