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About Us

Who We Are

ZipLocal is helping over 13,000 small businesses in the healthcare, home, and professional services industries to grow faster through strategy-first and ROI-focused digital marketing services.

We are the holistic digital marketing provider for local businesses across the country who want a comprehensive digital approach to maximize results and strengthen their ROI. We help our clients grow by enhancing their business reach and visibility wherever their customers are found – whether it be online, mobile, or print.

Our mission is clear: we empower local businesses, like yours, to broaden their reach and enhance visibility across multiple platforms. Select ZipLocal, and let’s embark on a journey to unleash your business’s full potential together!

Our Story

Our company has deep roots in traditional marketing. The Provo, Utah-based company was initially started back in 1971, providing print advertising solutions for local businesses to help them find and connect with their customers.

As the decades passed and the marketing landscape evolved, our commitment remained unchanged. We’re driven by the same goal: to help businesses of all sizes and types to thrive. Our transformation from print advertising to cutting-edge digital marketing solutions has allowed us to serve local businesses in new and exciting ways.

With a wealth of satisfied clients and a range of cutting-edge products, ZipLocal continues to be the champion of small businesses, just as we have been for the past 50 years.

Our Leadership Team


Kevin Shea

Executive Chairman


Stephanie Colfack

President & CEO


John Palmatier

Chief Revenue Officer


Brandon Whittaker

Director of Digital Fulfillment 


Troy Barker

IT Manager


Shelley VanTassell

Sr. Manager of Human Resource


Mikki Hogan

Digital Production Manager


Anna Larson

Senior Accounting Manager


Kristie Lewis

Print Production Manager


Alyssa Johnston

Product Marketing Manager

Our Core Values


We are honest, truthful, sincere, fair and ethical.


We are vigilant of changing market and customer demands, and we seize internal and external opportunities for growth and improvement.


We are dedicated to excellence in all aspects of our work.

Customer Centric

We do the right thing, the right way, at the right time. We deliver excellent value and experience to our customers.


We are responsible to our customers, vendors, and coworkers for superior results. We are reliable, accurate, and results driven.

Team Players

We work together, selflessly, for the good of our customers, stakeholders, and each other.


We earn the high regard of employees, vendors, customers, stakeholders adhering to ethical standards, outstanding service, and measurable results.

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