Local PPC Marketing Services

If you have heard anything about PPC, you know it is crucial for any business today. At ZipLocal, we provide competitively priced local pay-per-click (PPC) management services to drive search engine users to your website and influence them to buy your products and services. We target search engine users with specific ads that are relevant to them, which increases clicks and ultimately boosts sales. Immediately get your ad in front of your audience and be among the top search engine results while only paying for the times a potential customer clicks on your ad. Our packages are designed to fit your budget while delivering the results you’re looking for.

ZipLocal is a leading PPC management agency that can get you prime visibility for the searches most relevant to your business and your geographic location. Local PPC services get you seen by more potential customers through the sophisticated targeting abilities of Google™ AdWords Express. Our dedicated account managers will carefully put a plan into place and periodically report back to you about the campaign performance, making adjustments as needed. Speak with us about your business goals; we can help you enhance your advertising approach and generate more revenue.

What is a Pay-Per-Click Campaign?

PPC marketing services are a way to purchase ads that appear on Google’s results page according to the user’s geolocation, keywords, time zone and other factors. While search optimization takes time to organically rank, a pay-per-click campaign has the potential to immediately draw visitors to your website through targeted ads. You only pay for the times your ads are clicked, so you can strategize when you want them to appear and what you want to advertise. As your local PPC agency, we can get you instant results that will help you reach more potential customers in your area.

Hiring an agency like ZipLocal to meet your PPC marketing needs makes perfect sense. Ad campaigns are incredibly time-consuming to put together and manage. With our help, you can free up your time and focus on running your company instead. We will take the time to run an analysis and set you up for success with a strategic executed Google ads campaign. You can trust our PPC management company to help you select a suitable package and launch an effective campaign right away. Reach out to us to learn more about our services and which package would be the best fit for your business goals.s

EXPRESS BASIC

The Basic package allows you to get local PPC management services at a very affordable price. Even with our introductory package, you will have a dedicated account manager who will keep track of your campaign. We’ll analyze the data to ensure that we are reaching the audience you want and directing them to your website.

$200 + $40

(Monthly AdWords Budget +
Management Fee, Respectively)

$100 one-time setup fee

MOST POPULAR PACKAGE

EXPRESS COMPETITIVE

This is our most popular package because it’s a local PPC management with a more competitive budget, which means your ad will be seen more often, resulting in increased conversions. Increasing your ad spend is beneficial in competitive industries where there is the opportunity for a better return on investment with a larger budget.

$350 + $70

(Monthly AdWords Budget +
Management Fee, Respectively)

$175 one-time setup fee

EXPRESS AGGRESSIVE

With this package, you’ll have local PPC management with the most aggressive recommended budget. You can get your ad in front of more potential customers when they’re searching for products and services like the ones your business offers. This is especially beneficial for businesses who are losing out on impressions or repeatedly hitting their limit and losing out on customers as a result.

$500 + $100

(Monthly AdWords Budget +
Management Fee, Respectively)

$250 one-time setup fee

All Packages Include the Same Quality Account Management and Core Features

Every package is managed closely by one of our marketing and advertising professionals who will get you set up and manage your campaign for maximum performance. We take the time to learn about our customers’ business goals and walk you through how we will execute your local pay-per-click campaign to get you where you want to be. Our Bronze, Silver and Gold packages each have a different allotment to put towards advertising, so the one you choose will depend on your budget. With a larger budget, you can more aggressively target your audience and get your ads in front of them. 

Our local PPC agency has the expertise it takes to get the results you want. This is what our packages include:

  • Google Listing Created, Claimed, & Verified as Needed (listing must be live on Google before ads can run)
  • Targeting Options: Exact City Limit Focus OR Single Zip Code Hyper-Focus
  • Real-Time Reporting Dashboard
  • Dedicated Account Manager
  • Monthly Updates: Ad Testing, Category/Keyword Optimization, Budget Pacing Review, and more!
  • ZipLocal Requires “Owner” Status for the “Google My Business” Account for the Duration of the Campaign

Cover your bases and make sure that potential customers know where you’re located, so they can see if you’re near them and how to contact you with a Google My Business listing. PPC ad campaigns will get you in front of the target audience in your area, so they are more likely to work with your business due to proximity and convenience. 

Learn more about our local PPC packages

Local PPC Management FAQS

Where are local PPC ads placed?

Local Express pay-per-click ads use your Google My Business listing, so they show up in the local listing or maps section. This allows you to be found where potential customers are used to finding local businesses. It makes it easy for them to see if you’re near them and how to get there or call you. In addition, ads are placed alongside top search engine results for keywords that are relevant to your products and services. You’ll have people clicking on the ad because it’s pertinent to their search, and they’ll be more likely to make a purchase or contact you to learn more. Our local PPC agency will also make your ad appear when the user matches specific criteria like geographic location, topics, age, and gender, among other factors. Careful targeting will enhance your ability to reach the audience that you want to visit your website, discover what your business is about and become a customer. 

How can local PPC help my business?

PPC via Google™ AdWords Express places your ad on the first page of the search engine results page. You will achieve instant search visibility and only pay when someone actually clicks your ad. That’s why this method of advertising has so many advantages over traditional media such as mailers, classifieds, and phone books. Local PPC ads make for an easy and convenient way for your customers to find your business and get in contact with you. Because your ads will appear at the top of your search engine results pages, you will generate more leads and ultimately make more revenue.

Get Answers to More Digital Marketing Questions

Schedule a Consultation Right Away

Companies across multiple industries hire ZipLocal to provide local pay-per-click management services. That’s because they trust ZipLocal to bring our expertise to their PPC campaign and make it perform well with the right analysis and direction. We’re happy to schedule a consultation to answer all your questions and provide you with the information you need to make an informed decision. We’ll discuss the different packages we offer and how our services can help you reach your business goals. With our local PPC agency, you’ll have a well-thought-out online marketing strategy that is managed by a professional account manager. 

If you’re ready to launch your own PPC campaign, getting started is easy. Just get in touch with ZipLocal to put an effective strategy into place that will let you reach more people in your area. Our account managers are prepared to set you up with a Google My Business listing and run an analysis that’s specific to your business needs. We’ll keep you in the know of how your campaign is progressing and how we can optimize it along the way to maintain high performance.

Get in touch with us by filling out our contact form and we’ll be in contact with you as soon as possible. Or call us now at 855-ZIPLOCAL (947-5622) to speak with our customer service representatives.

Local PPC Management FAQS

Where are local PPC ads placed?

Local Express Pay-per-click ads use your Google My Business listing, so they show up in the local listing or maps section. This allows you to be found where potential customers are used to finding local businesses.

How can local PPC help my business?

PPC via Google™ AdWords Express places your ad on the first page of the search engine results page. You will achieve instant search visibility, and only pay when someone actually clicks your ad.

Schedule a Consultation Right Away

Companies across multiple industries hire ZipLocal to provide local pay per click management services. We’re happy to schedule a consultation in which we can answer all your questions and get the information you need to make an informed decision about your online marketing strategy. If you’re ready to begin an effective PPC campaign, get in touch with us by filling out our contact form and we’ll be in contact with you as soon as possible.
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