by Justin Burnett | Apr 16, 2015 | Blog
Like it or not, the subject line can make or break an email campaign. Are you being strategic with yours? Here are a few tips to take into account for your next email effort. First, you need to provide customers with a reason to open your email. In other words,...
by Justin Burnett | Apr 2, 2015 | Blog
With so many rules and best practices to follow, mastering Search Engine Optimization (SEO) can feel like a full-time job. But the reality is SEO is easier than you think. Here are a few points to consider when writing content for the Web: First, strive for unique...
by Justin Burnett | Mar 19, 2015 | Blog
There is a truism that social media is a conversation as opposed to a one-way street. That said, your company should take a hands-on approach to cultivating relationships online. Here are a few ways to better connect with fans and leverage your online influence....