by Ryan Gamache | Dec 12, 2025 | SEO
At ZipLocal, we talk to home service business owners like you every day. You have great services, skilled technicians, and happy clients. But the big question is: are potential customers finding you easily when they search online? If your website isn’t working as hard...
by Brandon Whittaker | Dec 1, 2025 | SEO, Uncategorized
If you have logged onto LinkedIn or read industry news lately, you might feel like you are already behind. Overnight, it seems everyone has become an expert on “AI Search,” claiming to have cracked the code to Google’s new AI Overviews. Here is the...
by Brandon Whittaker | Nov 3, 2025 | SEO
Why Your Website Needs a Custom AI-Ready blog in todays Digital World The way customers find and trust local businesses has changed forever. It’s no longer just about showing up in the #1 spot on a traditional search result page; it’s about becoming the...
by Jordan Jones | Oct 13, 2025 | Google My Business, SEO
How Inconsistent Data Kills Trust and Hides You from Local Customers In today’s digital landscape, 97% of consumers use online search to find local businesses. Yet, if your information is wrong, outdated, or inconsistent, you might as well not exist. For search...
by Brandon Whittaker | Sep 17, 2025 | SEO, Websites
Cutting Through the Noise with Plain-Language Solutions Ever sat through a consultation with a marketing company and felt like you needed a dictionary just to understand what they were saying? “Synergy,” “holistic approaches,” “leveraging...
by Jordan Jones | Sep 10, 2025 | SEO, Websites
Stuck on Page Two? Your Blog Is the Key to Winning AI Overviews Every business needs to have an About Us page and a bio, but most business owners see these as a formality, just a quick summary of who you are and what you do. I see them as the foundation of your online...
