Social Media Marketing Services for Small Businesses
Are you showing customers you are an authority in your industry?
Professional social media marketing is meant to streamline the flow of information and feedback so that you can maintain a continuous loop of communication with your customers online. Your online presence must have a consistent voice and style that represents your unique brand, so you can establish a strong rapport with your target audience. This can be achieved through full-scope social content management services, like making regular posts, creating graphics, having clear metrics, and analyzing campaigns to make future improvements.
In implementing these techniques, you stay at the forefront of your audience’s mind and become an authority in your industry. Be a part of the conversation on a platform where you can connect with your audience and directly address their comments, questions, and concerns. There is also value in being engaged with your customers because it builds credibility and trust. It takes a concerted effort to gain this kind of traction, and our professional marketers can help you get there.
Comprehensive Social Media Management Packages
When you’re beginning to reach an audience on social media, you may want to start out small and build from there. This is especially true when you have a smaller budget allotted towards digital marketing. However, once you start seeing results, you may want to bump up to the next tier of service to harness even more growth. It’s not just about clicks and follows; it’s about gaining repeat customers and a loyal following that trusts your brand. Invest in your marketing and reap the reward of generating new leads that convert into satisfied customers. Market your business where your customers already spend time and are looking to buy.
You can have your accounts and campaigns managed by a marketing company that knows what they’re doing and do so at a price that fits your budget. Although you could spend your time sharing pages from a personal account, publishing links on your website, or asking customers for a like or review, there’s a better way. With our social campaign marketing services, we can more effectively take care of all these details and allow you to focus on your products or services.
Below are the social media management packages we offer for accounts on Facebook, Twitter, and/or Instagram:
AN ENTRY-LEVEL SOCIAL BRAND MANAGEMENT SOLUTION
Facebook Profile Creation & Management
Team of Graphic, Content, & Tech Experts
Access to Account Management Team (for content support, graphics, & feedback)
Social Insights Dashboard & Analytics
An enhanced management solution that includes content expansion.
Facebook Boost Management
$20/month Included Boost Budget
ZipLocal Directory Listing
Most popular package
An advanced management solution that includes more aggressive content expansion.
Facebook Boost Management
$30/month Included Boost Budget
Automated Social Interactions
A premium management solution that includes custom social ads and has maximum reach.
Everything in Advanced Package, plus:
Instagram Account Creation
Facebook/Instagram Ads Management $100/month Included Ad Budget
Targeted Digital Marketing On Social Media Platforms
Our social media management services go beyond merely sharing posts with your current followers. We can also share with those beyond your following, no matter which platforms you’re on. We’re able to run targeted ads on social media that expand your audience by reaching users that are not yet following you. We execute social media campaigns that are geared towards your target audience, so you can reach new customers based on careful geographic and demographic factors.
The approach we take depends on the platform you’re on, since they each attract a different type of customer. Our marketing specialists will help you figure out what your buyer’s journey is, so you can better market yourself to them and appeal to their needs. We will help you place paid ads and write content with a call to action that will motivate your audience to call or learn more. It’s important to understand the buyer personas you’re trying to reach because they’ll be at different stages of the buying journey and will have different motivations. Whether they’re researching products like yours, learning more about your company to make an informed decision, or are ready to make a purchase, social media is a great way to reach customers.
You can grow your following by placing ads in front of users who show an interest in your products or services. Every social media management package has its own set of benefits to offer, from a consistent posting schedule to weekly reporting on audience interaction. We provide a comprehensive list of services to help you not only grow your following, but also grow your business. No matter what size business you have or what your budget is, we’ll manage your marketing strategy and show you results.
Start Your Social Media Marketing Campaign
If you haven’t already made social media a part of your marketing strategy, now is the time to start! We can develop a new campaign or adjust your current approach to achieve optimized results. When you have professionals providing you with the right guidance and continuously monitoring the effectiveness of your campaign, you’ll quickly see and sustain engagement. In addition to becoming a part of the social media community, you have the added benefit of having analytics that tell you how your ads and content are performing. With this information, you have the insights to make any necessary changes that will earn you more leads and ultimately grow your business.
Our knowledgeable team can break down what our paid social media management packages are and how they differ from each other. We can also help you choose which one will most benefit your business, depending on its size, budget, and goals. Fill out our contact form online now to get in touch with one of our team members to discuss your options.
Social Media Management FAQs
How can I get more followers on Social Media?
The first thing that you want to do when trying to grow your social media audience is to make sure to market your pages using the most effective methods. At ZipLocal, we help you implement a variety of growth strategies for your social media accounts across platforms. We help you grow your following with paid ads targeted to your audience, consistent posts, and engagement that keeps potential customers coming back for more. We share your pages from your personal accounts and publish website links to your other platforms, so your audience knows where they can get more content and information. You can also ask customers to like your pages or review you on social media to gain more influence among potential customers who are looking for references.
How can ads help me grow my audience?
When you post to your social media pages, your posts are shared with users that are already following your account. However, social media advertising services help you run paid ads and share them with users that are not already following you. When you can get in front of a targeted group of people, they are more likely to show interest in the products and services you offer. You can expand your audience much more quickly because you offer quality content and information that is relevant to them. With ZipLocal carefully managing your targeted campaign across social media platforms, you can grow your following and get engagement through likes and comments by making sure your ads are seen by the users who are interested in what your business has to offer.